Mobile Marketing

Mobile phones. They’re in millions of hands. And most of those hands belong to potential players. Mobile Marketing is affordable and offers a high rate of return. It’s big. It’s getting bigger. And the team at Locomotive Marketing can help you harness it.

Casino marketing departments have always worked hard to make sure every aspect of their marketing plans and budgets provide healthy return on investment (ROI). But in times like these, those same marketers are seeing budgets trimmed while objectives continue to climb. ROI is more important now than ever.

One of your best bets may lie in new customer acquisition techniques, and strategies. Some casinos have had the foresight and luck to see this downturn coming. They’ve beefed up their digital marketing and jumped headlong into SMS/text campaigns, which are particularly easy to deploy. But these aren’t upstarts. These forward thinkers are some of the giants of the gaming industry.

The reason these giants have emphasized digital messaging is simple. It offers a high rate of return and affordability.

For organizations like yours, the objectives are simple: get new visitors, drive repeat business from local players, and maximize spending on your floor.

Mobile Marketing is the answer!

The first step is subscription. Strategies are deployed to encourage your players to opt in to receive text messages from your casino. From there, it’s easy to spread your word. After all, 95% of all text messages are read in the first 15 seconds. And there are almost NO delivery issues with SMS. It’s one of the most reliable communication vehicles in the mobile world – and one of the most reliable marketing tools out there.

Think about this: Almost all mobile phones are SMS enabled. And almost everyone on your floor, and everyone in your competitors’ casinos have their phone in their pocket or purse right now. They’re an extension of who we are. They’re the first think we pick up in the morning and the last thing we put down at night. The Locomotive team will put your casino on those phones by creating, developing, and executing proven strategies that work. We’ll put you top of mind and  do everything we can to keep you there.